Unison Globus
Unison Globus, a leading global consulting firm, approached our team with the goal of improving their online visibility and organic search rankings.
Project summary
Our scope of work involved comprehensive on-page optimization, off-page strategies, technical SEO improvements, and WordPress content management, including blog, events, and podcast posting.
The Strategy
01.
On-Page Optimization
We conducted a thorough analysis of Unison Globus’s website, identifying areas for improvement in terms of keyword targeting, meta tags, headings, and content optimization.
We implemented a keyword research strategy to identify relevant and high-value keywords for each page, optimizing the titles, meta descriptions, and headings accordingly.
This ensured that search engines could easily understand the website’s content and rank it appropriately.
02.
Off-Page Strategies
To improve Unison Globus’s online authority and visibility, we devised a comprehensive off-page SEO strategy.
This involved building high-quality backlinks from reputable websites in the consulting and business industries.
We conducted outreach campaigns to secure guest posting opportunities, collaborate with industry influencers, and foster relationships with relevant websites. These efforts aimed to boost Unison Globus’s online reputation and increase their website’s visibility in search engine results pages.
03.
Technical SEO Improvements
We conducted an in-depth technical audit of Unison Globus’s website to identify any underlying issues that might hinder search engine crawling and indexing.
We addressed factors such as website speed optimization, mobile responsiveness, XML sitemap creation, robot.txt configuration, and canonicalization. By rectifying these technical SEO issues, we aimed to improve the overall user experience, increase organic visibility, and enhance the website’s performance in search engine rankings.
04.
WordPress Content Management
Unison Globus wanted to establish themselves as thought leaders in their industry. We assisted them in leveraging the power of content marketing through their WordPress-powered website.
We developed a content management plan that involved regular blog posting, event updates, and podcast episodes.
We optimized each piece of content for SEO by incorporating relevant keywords, internal and external linking, and engaging meta descriptions. This ensured that the content was not only valuable to their audience but also highly visible in search engine results.
Proven Results
Some Numbers
Over a decade of experience driving digital success.